Questionnaire

1. Your contact information

This is where we will send your report and any follow-up questions.

2. Business basics

Use the public-facing business information customers would see online.

Business name*

What type of business is this?*
—Please choose an option—Home servicesMedical or dentalRestaurant or food businessBeauty or wellnessReal estate or property servicesProfessional servicesRetail storeHotel, lodging, or rentalsAuto servicesLocal attraction or activityOther local business

Briefly describe what your business does*

Primary services or products*

Service area or customer area*

Do customers visit a physical location?*
Yes, customers visit our locationNo, we travel to customersBothNot sure how this should be shown on Google

3. Your current Google visibility

These answers help us understand how confident you are about your current search presence.

When someone searches for your business name on Google, what happens?*
My Google profile appears clearlyMy website appears, but the Google profile is weakOld or incorrect information appearsCompetitors or directories appear before meI am not sure

When someone searches for your service near your city, what happens?*
We usually appear wellWe sometimes appearWe rarely appearI mostly see competitorsI am not sure

What searches would you most like your business to be found for?*

What are your biggest concerns about how your business appears online?*
Not enough calls or leadsCompetitors look strongerGoogle profile looks incompleteWebsite looks outdatedNot enough reviewsOld or inaccurate information onlineCustomers do not understand what we offerNot sure what is wrong

4. Google Business Profile completeness

This section reviews the accuracy, clarity, and completeness of your Google Business Profile.

Do you have access to manage your Google Business Profile?*
YesNoI think soI do not know

Which Google Business Profile items are currently complete?
Business descriptionServices or products listedPhotos uploadedLogoCover photoBusiness hoursHoliday hoursBooking or appointment linkMessagingQuestions and answersRecent updates or postsI am not sure

When was your Google Business Profile last updated?
—Please choose an option—Within the past monthWithin the past 3 monthsWithin the past yearMore than a year agoI do not know

What, if anything, do you already know is wrong or outdated on your Google profile?

5. Reviews and reputation

Reviews affect customer trust. We are not looking for perfection. We are looking for patterns and missed opportunities.

When was your most recent Google review?
—Please choose an option—Within the past weekWithin the past monthWithin the past 3 monthsWithin the past yearMore than a year agoI do not know

Do you respond to Google reviews?
—Please choose an option—Yes, most or all reviewsOnly negative reviewsSometimesRarelyNeverI am not sure

Do you have a simple system for asking happy customers for reviews?
YesNoWe ask sometimes, but not consistentlyWe need help with this

What review concerns do you have?
Not enough reviewsReviews are too oldToo many competitors have more reviewsNegative reviews are hurting trustWe do not know how to ask for reviewsWe do not know how to respondNo major concern

Anything we should know about your reviews?

6. Website trust and credibility

Your website does not need to be fancy. It does need to make people feel confident enough to call, book, or request a quote.

How would you describe your current website?*
Modern and clearOkay, but could be strongerOutdatedConfusingVery basicWe do not really use it

Which trust signals are visible on your website?
Clear phone numberClear contact formBusiness address or service areaAbout pageTeam or owner informationCustomer reviews or testimonialsPhotos of real work or locationLicenses, insurance, certifications, or credentialsGuarantee or service promiseFAQ pagePrivacy policyNone of theseI am not sure

Which pages does your website currently have?
HomeAboutServicesIndividual service pagesContactReviews or testimonialsGallery or portfolioService area pagesBlog or articlesFAQPricingNone of theseI am not sure

What action do you most want visitors to take on your website?*
—Please choose an option—Call usFill out a contact formBook an appointmentRequest a quoteVisit our locationBuy onlineSend a messageOther

What frustrates you most about your website?

7. Photos, proof, and customer confidence

Photos and proof help customers believe the business is real, active, and trustworthy.

What kinds of photos do you currently use online?
Exterior or storefrontInterior or officeOwner or teamCompleted workBefore and after photosProducts or menu itemsCustomers or eventsVehicles or equipmentStock photosVery few photosI am not sure

How current are your photos?
—Please choose an option—Most are currentSome are currentMostly oldVery few photosI am not sure

What proof points should customers know about your business?

8. Competitors and local market

Competitors help us understand what customers see when comparing options.

List 2–5 competitors customers may compare you with

What do your competitors appear to do better online?
More reviewsBetter photosBetter websiteClearer servicesMore Google visibilityStronger reputationMore active onlineLower pricesI am not sure

Why should a customer choose your business instead?

9. Current marketing and tracking

This helps us avoid recommending things you already tried or tools you already use.

What marketing are you currently doing?
Google AdsFacebook or Instagram AdsSocial media postingEmail marketingSEO agencyWebsite companyPrint or local adsReferral programNoneOther

Do you use any tracking or analytics tools?
Google AnalyticsGoogle Search ConsoleGoogle Business Profile insightsCall trackingForm trackingCRMNoneI am not sure

What have you already tried that did or did not work?

10. Your report and next steps

Choose the report option you want and tell us what would make this most useful.

Which report option do you want?*
Google Visibility Tune-Up Report — $149Google Visibility Tune-Up Report Plus — $249

Would you like information about the $399 Google Business Trustworthiness Audit & Cleanup Service after your report?
Yes, I may want help fixing the basicsMaybe, depending on the reportNo, I only want the report for now

What would make this report most valuable to you?

Anything else we should know before preparing your report?